Jason Lahita explains what it means to be true to yourself by stepping aside from FiComm, his booming pr and marketing firm, to rediscover his true passion
Perhaps the best-known RIA PR person out there, Jason Lahita built a firm that grew too big to allow him to do what he loved best--getting in the trenches and crafting campaigns.
Author Guest Columnist Jason Lahita September 13, 2018 at 9:12 PM
Nicholas W Stuller
September 14, 2018 — 1:15 PM
Jason-thank you for sharing such an honest and open retrospective about your story and transition.
Marie Swift
September 14, 2018 — 8:14 PM
Jason, thanks for sharing your story with us. I've always thought highly of you and have appreciate the way you have interacted with me over the years. Wishing you continued success, however you reinvent yourself.
April Rudin
September 15, 2018 — 5:04 PM
Jason, one can only hope that people don't see this as a PR/comms story but something MUCH broader than that! I hope that ANYONE who feels compelled to pivot themselves! You go guy! :)
Brooke Southall
September 15, 2018 — 7:35 PM
Yes, April, Well said.
Kirk Lowe
September 17, 2018 — 1:28 PM
Jason, the proof in your authenticity is that you know that to be an industry- or thought-leader you need to be in the trenches. I've seen too many successful consultants scale then lose themselves and their value. Congrats on your bold move and thanks for sharing your story. It resonates.
Related Moves
Known for his high 'emotional quotient,' Jason Lahita rides solo, again, as a PR guru; this time, he's selective and looking for a few good non-robots
The Los Angeles RIA PR pro is launching a company called StreetCred from a backyard outbuilding with a mindset of finding clients who click with him
September 16, 2020 at 6:00 PM
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FiComm Partners
Marketing & Public Relations
Top Executive: Megan Carpenter, CEO
