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Betterment gives clients one-month notice to get out of crypto portfolios, citing 'hassle' and excessive fees -- and offering third-party ETFs as substitute

The New York robo's 2022 move into crypto was ill-timed. First, the digital asset market crashed, then SEC approval of crypto ETFs pushed direct holdings toward obsolescence

Author Lisa Shidler October 18, 2024 at 3:48 AM
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Betterment CEO Sarah Levy is making another practical, if painful, decision.
Brooke Southall and Keith Girard contributed to the editing of this article.

ETFs



Related Moves

June 29, 2024 at 3:00 AM

Wealthfront cedes to four years of investors clamoring for crypto by taking on expensive third-party vendor that Betterment rules out

The Redwood City, Calif., robo-advisor turned a hard 'no' into a soft 'yes' by dealing with Grayscale and its 200 basis-point-plus fees, which its robo rival in NYC -- also without a crypto path -- finds ludicrous.

August 14, 2021 at 2:20 AM

Second Betterment exec departs as new CEO Sarah Levy orients to her first month on the job and is confronted by personnel matters

Chief operating officer Dustin Lucien is the latest to leave the New York City robo-advisor, one of at least eight positions open as it prepares a push across multiple business lines to ignite growth.

January 19, 2021 at 6:32 PM

Jon Stein ousts himself as Betterment CEO and taps Sarah Levy, who joins an exclusive club of top women executives, with a mission -- an IPO

The co-founder of the New York robo-advisor headhunted the ex-Viacom brass through Harvard professors on the down low to ostensibly scale operations.

December 8, 2020 at 5:27 PM


Mentioned in this article:

Betterment, LLC
Financial Planning Software
Top Executive: Jon Stein



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